Porche India, which will soon be launching the Cayenne Coupe model in the country, relies heavily on its Cayenne range to maintain stable sales.
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(Photo: AFP Relaxnews)
Luxury sports carmaker Porsche is banking on its new product offerings to help it maintain sales at previous year’s level amid a slowdown in the country, according to a senior company official. Porsche, which is set to launch its Cayenne Coupe model in India on Friday, has relied heavily on the Cayenne range to maintain its sales at a “stable” level this year. “Some of the new brands are selling very well (in India). It tells that while the market is stagnant or reducing, people are appreciating newer offerings,” Porsche India Director Pavan Shetty told PTI when asked how the slowdown in Indian auto industry has impacted the company’s sales.
Citing the company’s own case, he said since the third generation (E3) of Cayenne, Porsche’s flagship range in India, was launched in October last year the company is delivering “one car every two days”. “The Cayenne sells at a price point of Rs 1.18 crore. At that price point we have been selling one car every two days,” Shetty claimed. The company had also launched its compact SUV Macan priced at Rs 69.98 lakh in July.