The key to capturing opportunity and remaining competitive in the digital age relies on manufacturers’ ability to tap the Data says Varun Chhabra, VP, Product Marketing – Cloud, Dell Technologies.
ZF ProAI RoboThink Autonomous Car. (Photo: Manav Sinha/News18.com)
The moving assembly line, automatic transmission, electronic fuel injection, and airbags—these innovations changed the automotive industry. Today they are vital to offering safe, efficient, affordable, and convenient vehicles to customers. In the digital age, there is a new opportunity to drive innovation with capabilities that will someday be as commonplace as the seat belt. The key to capturing this opportunity and remaining competitive in the digital age relies on manufacturers’ ability to shift their focus and investments into a new area entirely: DATA.
How Data Is Driving Automotive Innovation